SEUM advised VIVAWAVE Co., Ltd. (“VIVAWAVE”), supplier of color cosmetic brand “hince” in its KRW 5 billion Series A funding round, with investments from Smilegate investment and Hana Ventures,

Since launching in January 2019, VIVAWAVE’s cosmetics brand “hince” garnered much attention from consumers both domestically and abroad, including Korea, Japan, and China, for its distinguishable brand visuals and high quality. VIVAWAVE is regarded as an anomaly in the industry, as just within 6 months of launching it opened its flagship store, hince Atelier Seongsu, and received Series A funding simultaneously with its sharp rise in overseas revenues.

The SEUM team was comprised of partner Hoseok Jung and associates Egyul Kim.

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